Friday, January 31, 2020
A Tale of Two Cities by Charles Dickens Essay Example for Free
A Tale of Two Cities by Charles Dickens Essay In ââ¬ËA Tale of Two Cities,ââ¬â¢ by Charles Dickens, there were two characters that have many different personality traits, strengths, and weaknesses. But they also had a few things in common as well. These two characters are Sydney Carton and Madame Defarge. Although these two characters are alike, they both have different motives. Sydney Carton is a very strong and intelligent man. Fist, Carton presents himself as a drunk, lazy attorney, who feels as though his life has no meaning. Carton professes his love to Lucie Manette, but later on Carton becomes a changed man. He transform into a Christ-like figure. He begins to shoulder his way through life. His goals are positive and lead to his ââ¬Å"recalled to life,â⬠in book the first. Carton only wants to do what he knows will please Lucie, because he wants to die with the knowledge that one human being in the world who thought he was worth something and cared for him. Another character in the book named Stryver, describes Carton as ââ¬Å"summons, no energy, and purpose.â⬠Sydney also describes himself as, ââ¬Å"like one who died young.â⬠The only time in which Cartonââ¬â¢s motivation kick in is towards the end, when he sacrifices his own life for Charles Darnay because he knows it is what would make Lucie Manette happy. The next character I will describe is Madame Defarge. Madame Defarge is completely motivated as well as Carton is, but Madame Defarge is also driven with revenge. It appears that Madame Defarge goals are only of vengeance. Madame Defarge is self-centered; app her goals are reflected around herself and her own revenge, which is shown when she says, ââ¬Å"Tell the wind and fire where to stop; not me.ââ¬
Thursday, January 23, 2020
Suffering in Shakespeares King Lear :: King Lear essays
Suffering in King Lear à à à à à à à à Suffering takes on many appearances, depending on how it is received. In King Lear, suffering was very painful to two people, and the giver wasn't necessarily an enemy, pain can be from the ones you love.à A storm isn't something you wouldn't think of when pain comes to mind, but it is an element and part of your environment, so are the people one deals with.à Pain can come from many areas, both far and near. à à à à à à à à The enemies in our lives are their to balance the goodness that we feel. The world has balance and they provide it.à The pain that they furnish us comes in many forms, mental and physical.à In Gloucester's case, physical was the main one.à Getting your eyes gouged out must be an excruciating way to experience pain.à The blinding of a person is not only painful, but demeaning and tormenting as well.à Imagine being blinded and having to experience the world all over again.à The frustration of depending on other people and learning how to navigate your surroundings, with all the grace of a child.à This kind of suffering could lead to suicide, and it would have, except Gloucester was blind and couldn't see that there was no cliff to throw himself off of. à His enemies didn't want to kill him, but they already did, internally. à à à à à à à à The internal death is the final stage of mental suffering, but there are many stages before the one must go through to get to that last stage.à Many of these stages are shown in King Lear, as he breaks down from a powerful man to a crazy derelict, all because of someone close to him, that he trusted, stabbed him in the back.à The family is part of your environment and so is the weather. A storm can be a gusting hurricane or a conflict with your sister.à Both conflicts cause damage, and the damage may or may not be repairable.à In the case of King Lear, his mental state diminished rather badly.à He was seeing small rodents on his arm and even a elaborate courtroom scene, all in his head. The pain of falling down from grace and having your own children disown you and refuse you love you was too much for old King Lear.
Wednesday, January 15, 2020
Brand Positioning of Asiatravel
Brand Positioning One of the aspects of brand equity is brand positioning. AsiaTravel has not distinguished itself from other competitor in terms of products and services. The company does not have clear view of which market segmentation they want to enter and has not built a good brand image. In order to create good brand position in the market, AsiaTravel should look into market segmentation, focuses in point-of-parity (POP) and point-of-difference (POD), and brand image. The current travel industry does not really tap into customersââ¬â¢ demand.Most of the airlines and travel agents compete each other in terms of price, time slot and the number of accessed cities and towns. Therefore, AsiaTravel can differentiate itself by offering packages that suit customersââ¬â¢ preferences by simply asking. Package is no longer fixed. Instead of sticking on one tour, AsiaTravel should guide customers on vacation tour. Secondly, market segmentation can be done to ensure each individual ha s the best vacation experience. There are many ways to do market segmentation, from demography, lifestyle, and to geography. (CWL Publishing Entreprises, 2009)For AsiaTravel to have a fraction of mind share in customers, it is important of AsiaTravel to know where it wants to stand, either as price leader, quality leader or specialist (CWL Publishing Entreprises, 2009). Brands that stand in the middle of the road get run over. Since many travel agents have not realized the paramount of specialization, AsiaTravel can tap this into opportunity by being quality and specialist leader. Being specialist means the tour guide has to offer besides providing information to customers, security and basic needs. AsiaTravel can sell the country culture that is not written in the book.For instances, mingle and live with the locals. The emotional and experience they get are invaluable. Moreover, tour guide can try to develop a relationship between a group of tourists and among tourists and locals. The purpose is to eventually; each individual has expanded the networking. Travelling is no longer about sightseeing, shopping and et cetera, but also building a network among each other, learning and knowing othersââ¬â¢ culture. Being different increases the POD and the risk of switching cost, and thus leads to stronger brand position while at the same time POD ust not be compromised, as similarity becomes the minimal requirement the travel industry must meet. When the company has evidently differentiated itself from its competitors and clearly conveyed the message to the customers, the brand image will come naturally. However, when it is not managed properly, the brand image cannot leverage the brand equity. To maintain the brand image and brand position, marketing communications programs must ensure customers are exposed to the all the brand elements and brand associations.Brand has to be treated like human beings possess a variety trait of characteristics (Customer Manufactur ing Group, 2006). By understanding the brand personality, marketers get the whole picture of brand identity and easier to conveying the message consistently. (Customer Manufacturing Group, 2006) From the marketing program and brand positioning strategy, it is clear that AsiaTravel aims to focus customersââ¬â¢ preferences, being unique, caring, warmth, fun, friendly and also ensures everybody has the best pleasant vacation experience.Moreover, since AsiaTravel primarily focuses on young adults and only fly within Asia, it is an energetic, flexible, proud to be Asian and affordable brand. Therefore, it is a new brand image that AsiaTravel aims to build and maintain to be top leading organization in the travel industry. Bibliography Customer Manufacturing Group, 2006. Customer Focused Brand Positioning. CWL Publishing Entreprises, 2009. Positioning and Brand Personality.
Tuesday, January 7, 2020
The Red Convertible Short Story Analysis Essay - 774 Words
Chase Brown Oliva 9/22/12 English 102 Short Story Analysis: The Red Convertible ââ¬Å"The Red Convertibleâ⬠by Louise Erdrich is a short story about two Native American brothers, Lyman and Henry, and their growing bond as brothers. Symbolism is used rather heavily in this story. One of the main symbols of the story, as noted in the title, is the red convertible. The red convertible symbolizes the relationship status of the two brothers, and the struggles they face as Henry is drafted into the Vietnam War as well as when he returns home. In the beginning of the story, Lyman and Henry go in together and purchase a red Oldsmobile convertible. In the beginning the condition of the convertible was fantastic. Although the story neverâ⬠¦show more contentâ⬠¦Lyman soon realized he was wrong. The war had torn Henry to the point that he would stare lifelessly at a television screen for hours on end. He had not said more than a few words to Lyman for some time. Angered, Lyman purposefully damages the red convertible to get the attention of his brother. The damaging of the car represents the anger felt by Lyman that the relationship with his brother had been destroyed by the war. By destroying the car, Lyman is metaphorically changing the condition of the red convertible to match that of their brotherly bond. ââ¬Å"Now I donââ¬â¢t even know if I can get it to start again, let alone get it anywhere near its old condition.â⬠(Erdrich 328) Henry states about the car, symbolizing his feelings towards their relationship. In the final portion of the story, Henry finally fixes the car back into decent condition after Lyman damages it. At this point in the story, the audience is thinking that the relationship is mended as the brothers take the newly restored red convertible for a leisure ride to the river. As Lyman and Henry load the trunk with a full cooler, Lyman gets the same feeling. Henry is joking and laughing, and it seems as if the bond between the brothers is restored until they reach th e river. At the river they get into a scuffle over who will keep the car. The fight is soon brushed off as the brothers laugh and drink their troubles away by the river. ââ¬Å"Got toShow MoreRelatedThe Red Convertible By Louise Erdrich931 Words à |à 4 Pagesthe short story ââ¬Å"The Red Convertible,â⬠by Louise Erdrich, there are multiple literary devices used throughout. However, Erdrich most commonly utilizes theme and symbolism. She uses certain themes throughout most of her work, as noted by Keri L. Overall in a literary analysis. ââ¬Å"Indeed, the themes of Erdrichââ¬â¢s stories range from the effects of war on families and personal identity to loss of heritage and family and personal relationships.â⬠Erdrich also employs the use of symbolism in this story, toRead MoreThe Red Convertible1584 Words à |à 7 Pagesculture, the red is the color of faith, and represents communication. The short story The Red Convertible by Louise Erdrich is more than an emotiona l story about the lives of two Chippewa brothers who grew up together on an Indian reservation in North Dakota. Erdrich uses metaphor, symbol, vivid imagery and a simple writing style to allow the reader to understand the text while also providing the opportunity to read a lot into the story. 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